Graphic design
team x micro learning series.
My role: Creative Direction, Educational Content Design, Presentation Systems, and Visual Communication Strategy
I created a scalable learning framework introducing core design principles to non-design teams, helping improve communication clarity, presentation standards, and brand consistency across the organisation. The program was designed for integrated delivery teams across team × Network and team × Media agencies.
Module 01 introduced the design asset toolkit, providing teams with guidance on brand assets, templates, typography, and colour systems to improve consistency across presentations and communications. Due to confidentiality, this content is not included publicly.
Module 02/07
Intro to design
principles
Foundational concepts for visual communication
Module 03/07
Scale
Creating emphasis and readability through proportion
Module 04/07
Visual hierarchy
Structuring information for clarity and engagement
Module 05/07
Balance
Building compositions that feel intentional and cohesive
Module 06/07
Contrast
Using visual tension to improve communication and accessibility
Module 07/07
Gestalt principles
Understanding perception, grouping, and visual relationships
Outcome
The series transformed complex design concepts into accessible learning experiences, helping teams create clearer, more engaging, and brand-aligned communication materials.